The E.W. Scripps Company

Cincinnati, OH

2022

The E.W. Scripps Company started more than 140 years ago when its founder E.W. Scripps identified there was an opportunity to create a newspaper that would serve the working class.

Scripps executives Adam Symson, CEO, and Tom Sly, VP of Programmatic Revenue, are joined by the Scripps Howard Foundation CEO, Liz Carter, to discuss not only how digital advertising allows them to provide access to local news, but also how they give back to the local communities they're in via programs like the Give a Child a Book campaign and the Scripps National Spelling Bee.

The Scripps and the Scripps Howard Foundation team shared how digital advertising allows them to give back to their local communities.

Scripps reaches 25% of US households through the 61 television stations it operates in 41 different markets across the country. It also operates multi-platform news and entertainment networks that reach nearly 100% of US households.

This work and the impact they're making on childhood literacy is incredibly important to Scripps and allows them to continue to stay true to their motto since 1923: “Give light and the people will find their own way.”

“Being free and ad-supported is a way we can serve our communities and provide access to the information we provide no matter their wealth or where they stand in society”

About the Publisher

E.W. Scripps is one of the nation’s largest local TV broadcasters, serving communities with quality, objective local journalism. They reach nearly every American through their national networks business, including news outlets Court TV and Newsy and entertainment brands ION, Bounce, Grit, Laff and Court TV Mystery. Audiences can find all of their brands over the air, over the top, on cable TV and satellite and through digital platforms.